Get Your Business Noticed: Working with Brand Reps

As creative as we are, one thing that some creatives struggle with is how to get the word out regarding the wonderful products or services that they offer. A cool marketing tactic to help spread the word is using Brand Reps to help boost visibility to your business

Social Media is a powerful tool when it comes to promoting your business.

It still can be challenging to use though. I mean…when do you REALLY have the time to continuously push your products and where are you going to get top tier pictures without dishing out some money on a professional photographer? That’s where Brand Reps come in! They are tasked with promoting your products on social media platforms and/or taking professional quality pictures. In exchange for their time or services, you would provide them with your products at a discounted rate.

So, who would do this? That’s easy - a lot of people. Think new mom that’s admiring your beautiful baby blankets but they’re on a tight budget. Or that full time social media influencer who accepts free items for promo. I guarantee if you look through your Facebook, Instagram, or Tik Tok followers, you will find people that are willing to promote or photograph your product for you. Let me dig into that last part for a second - just because someone is willing does not mean that they should! You need Brand Reps that fit within your brand’s story and believes in your products or services. You want them to be excited about promoting for you and use the photographs of them with your products as bragging rights.

I’ve created a quick guide to introduce you to this concept.

This guide reviews the types of Brand Reps that you can use for your business, shows you how they can be of benefit, and provides some suggestions on setting expectations when collaborating. You can grab this 10-page guide for $1.00 here.

Have fun creating!